Xistopedia

The journey and the image

The journey and the image
villages and territory
In search of the essence of the Aldeias do Xisto

We need to continue our voyage of discovery, immerse ourselves in the places and deepen our vision of the future that the villages can offer the country. We need to be close to, and know how to look at, ourselves, accepting diversity beyond formats and folklore. We need to build a narrative that affirms this rural, communitarian way of life, close to nature, as an integral part of what Portugal is in the present day. It is in search of this essence that a group of photographers went to the area to capture images that would contribute to a deeper understanding of what is a crucial part of us.
 


As part of the process of renewing the Aldeias do Xisto brand’s corporate identity, which will be reflected in all its promotional activities, especially the launch of a new website, a team of photographers is in the field to record images portraying the main themes of the Aldeias do Xisto, such as experience and adventure tourism, nature, daily life and community, landscape and culture. The photographers are Adriana Oliveira, Bernardo Conde, Diogo Tavares, Pedro Martins and Tiago Cerveira.
 


The new challenges on the horizon suggest adjustments need to be made to the Aldeias do Xisto brand’s strategic positioning, with reflections on the style of “voice” and “face” that it will have to assume. This renewal of identity involves deepening and diversifying the imagination, reflected in the adaptation and specialisation of various themes, formats and target audiences.
 


Photography has a fundamental role in the construction of narrative and crucial to the communication strategy that will allow these objectives to be achieved.

explore

restaurants
Varanda do Casal
Varanda do Casal
Casal de São Simão
restaurants
Fiado
Fiado
Janeiro de Cima
restaurants
Fugas Restaurant
Fugas Restaurant
restaurants
Casa da Ti Augusta
Casa da Ti Augusta
Figueira
restaurants
Callum
Callum
Oleiros
restaurants
Museu da Chanfana
Museu da Chanfana
Miranda do Corvo
restaurants
Ponte Velha
Ponte Velha
Sertã
restaurants
Bem-Me-Quer
Bem-Me-Quer
Martim Branco
restaurants
As Beiras
As Beiras
Pampilhosa da Serra
lodging
Aldeia Oliveiras
Aldeia Oliveiras
Proença-a-Nova
lodging
Casa do Caminheiro Hostel
Casa do Caminheiro Hostel
Talasnal
lodging
Casa do Talasnal
Casa do Talasnal
Talasnal
lodging
Casas da Serra do Açor
Casas da Serra do Açor
Casal Novo, Arganil
lodging
Casa Lausus
Casa Lausus
Talasnal
lodging
Casa Cova do Barro
Casa Cova do Barro
Janeiro de Cima
lodging
Mountain Whisper
Mountain Whisper
Gondramaz
lodging
Casas de Água Formosa
Casas de Água Formosa
Vila de Rei
lodging
Aqua Village Health Resort & SPA
Aqua Village Health Resort & SPA
Caldas de São Paulo
heritage
Alvoco das Várzeas Medieval Bridge
Alvoco das Várzeas Medieval Bridge
village
Figueira
Figueira
tour
Cyclin'Portugal Centre of Fróia River Beach (P31 - Green)
Cyclin'Portugal Centre of Fróia River Beach (P31 - Green)
tour
Cyclin' Portugal Centre - Aldeias of Xisto de Oliveira do Hospital: P5 – Red
Cyclin' Portugal Centre - Aldeias of Xisto de Oliveira do Hospital: P5 – Red
village
Ferraria de São João
Ferraria de São João
heritage
Church of São Bartolomeu
Church of São Bartolomeu
tour
The Tagus Route - Fontes > Souto Rest Area - GRZ on Foot: Stage 3
The Tagus Route - Fontes > Souto Rest Area - GRZ on Foot: Stage 3
offer
XL Epic Adventure
XL Epic Adventure
offer
Passeio Geológico de Foz do Cobrão e Sobral Fernando
Passeio Geológico de Foz do Cobrão e Sobral Fernando
offer
E-Bike Getaway in Aldeias do Xisto
E-Bike Getaway in Aldeias do Xisto
heritage
Roman Villa of Rabaçal
Roman Villa of Rabaçal
village
Sobral de São Miguel
Sobral de São Miguel

next events

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